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Build the World You Wish Existed: An Action Guide

A systems-thinking and human-centered design framework for changemakers facing complex, interconnected problems. It helps you map the system, find the leverage points, and design interventions that address root causes — not just symptoms. Continue Reading Build the World You Wish Existed: An Action Guide

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Theory of Planned Behavior

This theory helps explain what makes people go from intention to action. It posits that behaviors are planned and therefore can be predicted. If someone evaluates an intended behavior as… Continue Reading Theory of Planned Behavior

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Terror Management Theory

People recognize that death is unpredictable and inevitable, which conflicts with the drive for self-preservation. Therefore, people invest in cultural beliefs and worldviews to counter the fear that death is… Continue Reading Terror Management Theory

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Social Norms

Social norms are informal and formal rules that govern how we act and what we see as normal and taboo. Examples in Western culture are saying “excuse me” if you… Continue Reading Social Norms

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Social Identity Theory

“Social identity theory maintains that all individuals are motivated to achieve and maintain a positive self-concept. A person’s self-concept derives from two principal sources: personal identity and social identity. Personal… Continue Reading Social Identity Theory

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Social Dominance Theory

A theory that stable societies and social groups tend to organize hierarchically around status, power and economic opportunity, without any formalized acknowledgment. People in the higher level of the hierarchy… Continue Reading Social Dominance Theory

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Build the World You Wish Existed: An Action Guide

Theory of Planned Behavior

Terror Management Theory

Social Norms

Social Identity Theory

Social Dominance Theory

Self-Determination Theory

Self-Affirmation Theory

Risk Perception

Reactance

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