How Lies Live on Facebook
For many people, Facebook is their main source for news. Pew reports that half of the social network’s users rely on it to get their news, and researchers recently found… Continue Reading How Lies Live on Facebook
Research & Insights
147 posts
Three Research Studies You Need to Know in 2016
Each year, we award one $10,000 and two $1,500 prizes to peer-reviewed research that contributes to effective public interest communications practice and that continues to build the academic field. Read about 2016 research in public interest in communications finalists Continue Reading Three Research Studies You Need to Know in 2016
Why Some People Don’t Give
People are less likely to feel compassion for others if they believe that lending a hand will be emotionally taxing. In fact, research suggests that when individuals feel that coming… Continue Reading Why Some People Don’t Give
To Meet Your Goals, Change Your Motivation
By Renee Heisner Every New Year, millions make resolutions to lead healthier lives, yet, some are more successful than others. New research sheds light on what motivates some people to… Continue Reading To Meet Your Goals, Change Your Motivation
When It Comes to Green Behavior, No One Wants to Be Left in the Dust
“You’re the worst” may be an impolite thing to say to someone, but when it comes to encouraging environmental actions, it’s also effective, according to a study out of Duke… Continue Reading When It Comes to Green Behavior, No One Wants to Be Left in the Dust
Stronger Together Than on Our Own? Group Identity and Exercise
By Karen Backes Researchers: Fiona Grant, Michael A. Hogg, and William D. Crano, Claremont Graduate University Ever wonder what gets gym rats out of bed and into the gym? A new… Continue Reading Stronger Together Than on Our Own? Group Identity and Exercise
Worth Comparing: “More Than” Statements Are More Persuasive
Quick: which of these two statements do a better job persuading you that there’s an imbalance between what men and women earn in the workplace: Women make 21 percent less than… Continue Reading Worth Comparing: “More Than” Statements Are More Persuasive
How Feeling Threatened Biases Our Internet Searches
New research suggests that feeling threatened can lead us to bias our Internet searching towards reassuring, positive information, while potentially ignoring important warning signs. These results come from a series… Continue Reading How Feeling Threatened Biases Our Internet Searches
Star Power: How Celebrities Shape Our Understanding of Breast Cancer
Deciding whether to undergo a mastectomy as part of treatment for breast cancer can be a difficult decision for women to make. But new research indicates that media coverage of celebrities undergoing preemptive mastectomies and reconstructive surgery can boost public knowledge about options both before and after the procedure. Continue Reading Star Power: How Celebrities Shape Our Understanding of Breast Cancer
Using Social Media Can Help Reach Vulnerable Communities
By Jaclyn Ramos Researchers Omar Martinez, Elwin Wu, Andrew Z. Shultz, Javier López Rios, Theo Sandfort, Justin Manusov, Alex Carballo-Dieguez and Robert H. Remien, Columbia University Jonathan Capote, AID for AIDS International Hugo Ovejero,… Continue Reading Using Social Media Can Help Reach Vulnerable Communities