Matt Sheehan

Fundamental Attribution Error

(or the over-attribution effect) People are often quick to draw conclusions about the attitudes and personalities of others, even when an external factor or cause may explain that behavior. Citations:… Continue Reading Fundamental Attribution Error

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Dunning Kruger Effect

The Dunning Kruger effect is a cognitive bias, affecting people at all levels of intelligence, where people tend to overestimate their knowledge or ability in specific areas, especially new ones… Continue Reading Dunning Kruger Effect

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Dual Coding Theory

People have different systems in their mind for processing information: one system for visual imagery and one for verbal communication. Visual and verbal communication are processed differently in the human… Continue Reading Dual Coding Theory

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Diffusion of Innovation

Explains the pattern and speed at which ideas spread from their introduction to uptake in the wider society. Four elements influence the spread of the new idea: the innovation itself,… Continue Reading Diffusion of Innovation

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Cultural Cognition

Refers to the tendency of individuals to conform their beliefs about disputed matters of fact (e.g., whether humans are causing global warming; whether the death penalty deters murder; whether gun… Continue Reading Cultural Cognition

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Construal Level Theory

Describes the relationship between psychological distance and the extent to which people’s thinking (e.g., about objects and events) is abstract or concrete. The general idea is that the more distant… Continue Reading Construal Level Theory

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Availability Bias

We use mental shortcuts when judging how likely or frequently an event will happen, because we tend to remember our most recent experience and therefore we put more value on… Continue Reading Availability Bias

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2 min

Invest in Trust – a vaccine communications guide for CNAs

Invest in Trust: A Guide for Building COVID-19 Vaccine Trust Among Certified Nursing Assistants (CNAs) is designed to help nursing home leaders build COVID-19 vaccine confidence among certified nursing assistants… Continue Reading Invest in Trust – a vaccine communications guide for CNAs

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5 min

Q&A with our new Research Associate Jack Barry

Here we have a Q&A with Jack, to learn more about him, what questions keep him up at night, and what he is most excited to work on with the… Continue Reading Q&A with our new Research Associate Jack Barry

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1 min

Outsmart Gender Bias through Design

Center team members and their partners at the UN Refugee Agency’s Innovation Service describe how behavioral, social and psychological science can help humanitarian organizations create more inclusive workplaces. As the… Continue Reading Outsmart Gender Bias through Design

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Fundamental Attribution Error

Dunning Kruger Effect

Dual Coding Theory

Diffusion of Innovation

Cultural Cognition

Construal Level Theory

Availability Bias

Invest in Trust – a vaccine communications guide for CNAs

Q&A with our new Research Associate Jack Barry

Outsmart Gender Bias through Design

Strategic Communications Academy for UF Leaders & Scholars

Science Communications Course

Beyond raising awareness: How to create lasting change

Philanthropy’s Messaging Creates Confusion. Telling Better Stories Can Build Trust

The Science of Story Building

Communicating the Complexity of Displacement in a Changing Climate

How to Tell Stories About Complex Issues

2025 ‘Real Good Census’ Reveals a Strategically Vital Field with Strong Rewards, Marking Significant Growth

Changemakers in Action: Dr. Audrey Goldfarb

Building Partnerships for Lasting Change: Why Awareness Alone Won’t Cut It

People Trust Scientists—So Why Isn’t Research Driving More Change?

Covering immigration in local news—an exploration by Define American

Science-based communication strategy on COVID for the UN Verified Initiative

Largest Study on Narratives About Philanthropy with the Council on Foundations

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