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  • About
    • About the Center for Public Interest Communications
    • What is Public Interest Communications?
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    • Theories We Use
    • Center Updates
    • Programs & Affiliates
      • frank gathering
      • The Research Prize in Public Interest Communications
      • Journal of Public Interest Communications
      • UF Programs
    • Our Approach to Generative Artificial Intelligence
    • Contact Us
    • Job: Center Research Assistant
  • SOLUTIONS
    • Beyond Raising Awareness
    • Become a Great Science Communicator
    • Fixing Data’s Demand Problem
    • Why your narrative change strategy isn’t working
    • How to reach people who don’t already agree with you
    • Why Your Science Communication Isn’t Landing
    • Services
      • Strategy Consulting
      • Issue Research
      • Training – Frameworks and Custom
  • Frameworks
  • Training
    • Programs
    • Professional Development
      • Learn on your schedule
      • Beyond raising awareness: How to create lasting change
      • Science Communications Course 
      • Strategic Communications Academy for UF Leaders & Scholars
  • RESOURCES
    • Case Studies
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    • Scholarship & Publications

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DEI

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Inclusive Story and the Role of Story Sharers

“Story sharers are the architects of culture, and the stories they share are the building blocks of our world,” says Chandra Harris-McCray. Making storytelling inclusive requires practitioners to provide authentic… Continue Reading Inclusive Story and the Role of Story Sharers
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More of our work
  • Illustration by Ailadi.
    Designing Diverse and Gender Inclusive Humanitarian Organizations
  • The Science of Story Building
  • Changing Mindsets, Changing the Rules
  • How We Are Making Sure The Science We Share Is Good
Latest from the Center
  • Most Americans Support Freedom of Information. Almost None Have Ever Used It.
  • October 2025 nationwide survey sheds light on Americans’ increasing worry about housing affordability
  • 2025 ‘Real Good Census’ Reveals a Strategically Vital Field with Strong Rewards, Marking Significant Growth
  • composite image of Audrey Goldfarb and text stating "Science isn't personal: why communicating emotion isn't 'soft,' it's strategic"
    Changemakers in Action: Dr. Audrey Goldfarb
How We Help – Case Studies
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    Covering immigration in local news—an exploration by Define American
  • Staff professional development via ‘drip’ training integrated in Slack
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    Science-based communication strategy on COVID for the UN Verified Initiative
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The Center for Public Interest Communications, the first of its kind in the nation, is designed to study, test and apply the science of strategic communication for change. We are based at the University of Florida College of Journalism and Communications.

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