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The Science of Story Building
This 7-part series explores what science and research tells us about why stories work. The collection of articles synthesizes scholarship from multiple disciplines to help inform journalism and public interest… Continue Reading The Science of Story Building
How to Tell Stories About Complex Issues
Stories are the most powerful tool we have for increasing understanding and building engagement with complex issues. Telling them well can drive belief and behavior change. Published: Stanford Social Innovation… Continue Reading How to Tell Stories About Complex Issues
Can #MeToo Have Lasting Influence?
Advocates and organizers need to think strategically about how to ensure that women are supported as they continue to report sexual violence, and that their perpetrators are held accountable. To… Continue Reading Can #MeToo Have Lasting Influence?
The Back-of-the-Envelope Guide to Communications Strategy
Read the Stanford Social Innovation Review Fall 2017 article by Ann Christiano and Annie Neimand
The Back-of-the-Envelope Guide to Communications Strategy
Communications strategy should be flexible, scrappy, and accessible to everyone on your team. This four-question framework, rooted in social science, can help organizations craft an effective strategy that drives real… Continue Reading The Back-of-the-Envelope Guide to Communications Strategy
Most Americans believe we should have gun regulation. Here is why those who don’t are winning the debate.
People on both sides of the gun control issue agree the threat from violence is real, but support different responses to that threat – either regulate the sale of guns… Continue Reading Most Americans believe we should have gun regulation. Here is why those who don’t are winning the debate.
Building the Field of Public Interest Communications
This article describes the history and goals of the Frank Karel Chair in Public Interest Communications at the University of Florida and discusses the need for institutionalizing public interest communications… Continue Reading Building the Field of Public Interest Communications
To Win Against False Information, We Must Play Offense
What should strategic communication in the public and social change sectors look like in a time marked by extreme political polarization and false information? Science suggests the key may be playing offense, rather than defense. Continue Reading To Win Against False Information, We Must Play Offense
Who Are You Calling Anti-Science?
Those who reject vaccines or the climate consensus often embrace other legitimate areas of research. Continue Reading Who Are You Calling Anti-Science?