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  • About
    • About
    • What is Public Interest Communications?
    • Our Team
    • Theories We Use
    • What We’ve Shared
    • Center Updates
    • Programs & Affiliates
      • frank gathering
      • The Research Prize in Public Interest Communications
      • Journal of Public Interest Communications
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    • Contact Us
  • Our Services
    • Strategy Consulting
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    • Training – Frameworks and Custom
  • Frameworks & Resources
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Posts by tag

Emotions

4 posts

Emotions Make Us Blind to Political Lies

Anger and anxiety seem to be driving the polls this election cycle. As emotions run wild, people are more likely to be grab on to misinformation purported by others in… Continue Reading Emotions Make Us Blind to Political Lies
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  • 2 min

The Influential Power of the Ethical Shopper

People don’t always make ethical decision when they make purchases. Even when consumers know a brand’s sustainability and labor practices, they continue to make socially irresponsible decisions and may go… Continue Reading The Influential Power of the Ethical Shopper
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  • 2 min

Increase Humanitarianism with Sadness

Many are searching for ways to boost support for those overseas who are suffering from the outbreaks of infectious diseases. Communications scholar Janet Yang from the University of Buffalo found… Continue Reading Increase Humanitarianism with Sadness
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  • 3 min

Why Some People Don’t Give

People are less likely to feel compassion for others if they believe that lending a hand will be emotionally taxing. In fact, research suggests that when individuals feel that coming… Continue Reading Why Some People Don’t Give
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More of our work
  • The Science of What Makes People Care
  • Illustration by Ailadi.
    Designing Diverse and Gender Inclusive Humanitarian Organizations
  • The Science of Belief: Use Values and Worldviews to Build Bridges
  • Photo by Klaus Nielsen:
    How to Use Stories to Bring ‘Us’ and ‘Them’ Together
Latest from the Center
  • Teresa Gonzales and Nicole Bronzan
    Paper exploring local discursive frames of poverty and race wins 2023 research prize
  • Center welcomes two collaborators in research and strategy
  • 2023 Research Prize Finalists
    Center announces three finalists for the $10,000 public interest communications research prize
  • Rakeem Robinson
    Center honors the memory of colleague Rakeem Robinson
How We Help – Case Studies
  • BROKE project screenshot
    Re-examining narratives on poverty and wealth — the BROKE project
  • hands with medicine
    Invest in Trust – a vaccine communications guide for CNAs
  • illustration of hand holding United States flag
    Covering immigration in local news—an exploration by Define American

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Center for Public Interest Communications
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Gainesville, FL 32611-8400

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The Center for Public Interest Communications, the first of its kind in the nation, is designed to study, test and apply the science of strategic communication for social change. We are based at the University of Florida College of Journalism and Communications.

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