Center News

3 Lessons for Nonprofit Writers from Harvard’s Steven Pinker

Posted: April 6, 2015

Want to write well? Start by looking at the evidence for what makes for effective writing.


Shooting For Success

Posted: February 20, 2015

When used properly, tools of documentary storytelling can help engage, surprise and bring new audiences to your cause.


Stopping Phony Science With A Big Dose Of The Truth

Posted: February 6, 2015

The current measles crisis refects a failure of many scientists, and their communications specialists, to publicly voice the truth.


When Journalists Offer Solutions, Problems Get Fixed

Posted: January 29, 2015

A growing number of journalists are moving beyond reporting about problems that need fixing to also pointing out solutions.


Why Traditional Media Still Matters

Posted: January 20, 2015

Newspapers may be struggling but they still play an important role in social change communications.


Storytelling that Goes Beyond “What Happened” to “What’s Possible”

Posted: December 30, 2014

When journalists tell stories about how people are rebuilding their lives and communities after suffering tragedy, we all benefit.


Batman on His 75th Year of Busting Crime (and Gay Rumors)

Posted: December 18, 2014

The caped crusader was rumored to be gay long before it became a controversy in the 1950s.


Quantity vs. Quality Measures: Which Matters Most in Communications?

Posted: December 8, 2014

Yes, numbers are important. But they don’t always tell the whole story.


Go Ahead And Laugh. It Might Do Some Good.

Posted: October 6, 2014

Sometimes it’s ok to use humor to bring attention to deadly serious topics.


It’s Shocking What Some People Think Is Good Advertising — And It’s A Good Thing They Do

Posted: August 15, 2014

Shock ads may not be for the faint of heart but they can incite people with big hearts to take action.

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