Center News

Sometimes you have to confront the fact that you may not be the rockstar you want to be. We did. And here’s what happened.

Posted: August 1, 2016

How to make more people see your digital content.

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#ZombieDilemma: Humor Can Backfire in a Public Health Campaign

Posted: July 6, 2016

With literally hundreds of articles vying for our attention daily, getting your campaign noticed isn’t always easy, so to reach their audiences, communicators sometimes turn to a popular, but underused tool: humor

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Continuing the Fight for LGBT Equality: A Conversation with Anastasia Khoo

Posted: May 11, 2016

As a big player in the movement for LGBT equality, the Human Rights Campaign has used all the tools they have to stop the recent anti-LGBT bills introduced across the south. From organizing celebrities and business leaders, to leading marches in the street, HRC is on the frontline of this movement. We talked with Anastasia Khoo, chief marketing officer for HRC and the brain behind many of their famous social media campaigns about this fight and what HRC is doing to win.

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Telling Women’s Stories to Drive Change: An Interview with The Goddess Project

Posted: March 8, 2016

In honor of International Women’s Day, I talked with Sara Landas and Holli Rae, the filmmakers behind the new grassroots documentary, The Goddess Project, about their film, the role of media in driving change and why it is important to tell stories about women’s lives.

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Digital communications aid a dying democracy in Latin America

Posted: December 17, 2015

For the first time in 17 years and 20 national elections, the Venezuelan opposition overwhelmingly won two thirds (112/167) of the National Assembly’s seats with a noticeable participation of 75% of voters on Sunday, December 6, 2015. The political event is not only, as The New York Times highlights, a rare victory, but also an example of how a political organization circumvented governmental media censorship and control with digital communications technologies.

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Fellow Friday: How to Trend Change

Posted: October 30, 2015

In this new series, we share blog posts from the 2015 Frank Karel Fellows. The Frank Karel Fellowship places undergraduate students who are first-generation college students and/or represent diverse racial, ethnic and social backgrounds in an 8-week summer internship within the communications team of a carefully selected nonprofit organization. Read about Marcia Puig-Lluch's experience at Wider Opportunities for Women.

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3 Spooktacular Studies On Using Fear In Your Next Campaign

Posted: October 29, 2015

Halloween is just around the corner, which means that all the ghosts and ghouls will be coming out to play. But research suggests that fear isn’t just fun on Halloween – it can actually be a surprisingly effective emotion for encouraging action on social problems. These three studies show you how your communications campaign can keep the Halloween spirit alive year-round and make the world a better place in the process. 1) How to Boo-st Action on Climate Change Climate change is an objectively terrifying problem, and the sheer magnitude of the issue can cause people to tune it out.…

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3 Ways to To Improve Breast Cancer Awareness Campaigns

Posted: October 9, 2015

This month millions of survivors, researchers, doctors, advocates, and communicators are raising awareness about breast cancer. But, to really make a difference, we need to do more than raise awareness. Research tells us how.

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Rebranding The Single Mom

Posted: May 25, 2015

Why this mom thinks it’s time to rebrand the single mom.

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I Came, I Saw, I Heard and Learned

Posted: March 26, 2015

What I learned at #frank2015 about how to evolve our thinking as communicators and break free from convention.

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