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2 posts

For Nonprofits on Facebook It Pays to be Popular

Facebook isn’t just a great place to stalk your ex and catch up with old friends, it is also a great place to fundraise. Nonprofits, especially smaller organizations, can benefit… Continue Reading For Nonprofits on Facebook It Pays to be Popular

2 min

How Lies Live on Facebook

For many people, Facebook is their main source for news. Pew reports that half of the social network’s users rely on it to get their news, and researchers recently found… Continue Reading How Lies Live on Facebook

Professional Development

Science Communications Course
Strategic Communications Academy for UF Leaders & Scholars
Beyond raising awareness: How to create lasting change

More of our work

Things I learned from YouTube stars, ex-extremists, and storytellers about fighting hate
The Back-of-the-Envelope Guide to Communications Strategy
The Science of Story Building
The Science of Belief: Identify Perceptions of Harm

Latest from the Center

2025 ‘Real Good Census’ Reveals a Strategically Vital Field with Strong Rewards, Marking Significant Growth
Changemakers in Action: Dr. Audrey Goldfarb
Building Partnerships for Lasting Change: Why Awareness Alone Won’t Cut It
People Trust Scientists—So Why Isn’t Research Driving More Change?

How We Help – Case Studies

Covering immigration in local news—an exploration by Define American
Using Research to Change Narratives About Direct Cash Assistance for UpTogether
Strategic Communications Academy for University of Florida Engineering Scholars

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